{"product_id":"east-end-cumin-powder-100g","title":"East End Cumin Powder 100g","description":"\u003cp\u003e\u003cstrong\u003eEast End Cumin Powder 100g — Warmly Aromatic, Deeply Flavourful\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlock the warm, earthy soul of countless beloved dishes with East End Cumin Powder — a kitchen staple trusted by home cooks and professional chefs alike. Ground from the finest cumin seeds sourced from around the world, this deeply aromatic spice delivers a rich, penetrating flavour with notes of warmth and subtle earthiness that forms the backbone of Indian curries, dals, biryanis, and spice blends. Equally at home in Mexican salsas, Middle Eastern stews, and North African tagines, cumin powder is one of the most versatile spices in the world. This convenient 100g pack keeps you well stocked for everyday cooking.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarm, Earthy, and Irresistibly Aromatic\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFinely ground cumin powder with a rich, penetrating aroma and warm, earthy depth\u003c\/li\u003e\n\u003cli\u003eEssential for Indian curries, dals, biryanis, garam masala, and spice blends\u003c\/li\u003e\n\u003cli\u003eBrilliant in Mexican, Middle Eastern, and North African cooking too\u003c\/li\u003e\n\u003cli\u003eSuitable for vegetarians; packed under strict quality conditions in the UK\u003c\/li\u003e\n\u003cli\u003eConvenient 100g pack — ideal for regular home cooking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Choose East End\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEast End Foods is one of the UK's most trusted names in authentic South Asian and world spices. They source the finest spices from across the globe, store them in climate-controlled conditions, and use state-of-the-art milling technology to deliver a product of exceptional purity, freshness, and flavour. When you choose East End, you get a consistently bold, aromatic spice at outstanding value — perfect for creating restaurant-quality dishes at home.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCountry of Origin\u003c\/strong\u003e\u003cbr\u003eForeign produce, packed in the U.K.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003cbr\u003eCumin\u003c\/p\u003e","brand":"East End","offers":[{"title":"Default Title","offer_id":54133909029205,"sku":"MF-EAST-END-CUMIN-100G-1PK","price":2.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/8483\/3621\/files\/LmpwZw_353db90c-1a76-467e-ab29-e8b291fabf39.jpg?v=1781426633","url":"https:\/\/thehappyfoodshop.com\/products\/east-end-cumin-powder-100g","provider":"The Happy Food Shop","version":"1.0","type":"link"}